Just like you access an “app store” on your smartphone to add new applications, you access the Roku Store to add new apps to your Roku® streaming player or Roku TV™.
Some apps require a paid subscription or a one-time charge, while many others are free. Browse for apps in the Store on your Roku streaming device, on channelstore.roku.com, or on the Roku mobile app. If you've set up a Roku account PIN, you'll be required to enter it to add the app and sign up for a subscription.Note that when you add an app to your Roku device, you’re actually adding it to your Roku account. As a result, the app will automatically be added to all Roku devices linked to your Roku account. When you remove an app, the same is true — it will be removed from all Roku devices linked to your Roku account.
on your Roku remoteThe app will be added to the bottom of the list of apps on the home screen. If you prefer, the app can be moved higher up the list.
If the app does not appear on your Roku device, go to your Roku device and select Settings > System > System update > Check now.
If the app does not appear on your Roku device, go to your Roku device and select Settings > System > System update > Check now.
Last updated at 2/19/2026 7:12:35 PM
